Lean Startup Academy - From Idea to Startup

This course puts you right at the center of the entrepreneurial action. Equipped with a Kickbox -- the innovation toolbox of Swisscom -- you will learn how to get from an idea to a tangible prototype and real customer feedback. You will work with state-of-the-art “Lean Startup” methodologies from Silicon Valley, that are used by successful entrepreneurs globally and learn entrepreneurial competences.

After completing this course:

• Students will be able to validate an own startup idea with “Lean Startup” methodologies and tools.
• Students can explain and apply different “Lean Startup” methodologies and tools to validate startup ideas.
• Students can identify advantages and challenges of different “Lean Startup” methodologies and tools.
• Students can outline the different steps of validating problem and solution behind their startup idea.
• Students can test the market in qualitative and quantitative way with “Lean Startup” methodologies and tools.
• Students can conceptualise, produce and hold a startup pitch presentation in front of a jury.
  

Course coordinator: external page David Hengartner

Format

This course builds on experiential learning, i.e. students will do things rather listen to concepts and theories. That means, high levels of commitment and energy are required to take part in this course and move the entrepreneurial ideas forward.

The course follows the lean start-up methodology (quick iterations and testing low-fi prototypes and business model hypotheses), mixed with Swisscom's Kickbox materials.

Schedule

The course will run throughout the Spring term.

- Rhythm: Seven bi-weekly sessions
- Time: 16h15 - 20h00
- Location: communicated in the course catalogue